The guys over at Rotor Design are definitely doing their part to make the bait and tackle industry more legible and aesthetically pleasing. On this project, I was contacted to help redesign and standardize a visual system for all of Pure Fishing’s, a leading bait and tackle manufacturer in the U.S., brands’ product sell sheets.

These illustrations are the result of testing bitmap photoshop brush sets I developed specifically for YouWorkForThem.com. A few months later they were featured in the pdf magazine Five to Nine (#2). If you wish to buy any of the sets that I have created please, click PURCHASE.

For a year and a half, I functioned as a full-time freelance designer with the Best Buy. During which I branded internal campaigns, designed environmental elements and worked on other projects mostly intended for the employee audience. I was also part of a team that worked on the conception and execution of initial brand promotions for an emerging Best Buy sub-brand, Eq-life Spa and Salon.

John came back from a year in Thailand with a renewed artistic spirit and motivation and decided it was time to fully pursue his passion for photography. I was approached to develop the identity and execute both the printed and online branding for his Minneapolis based company. (Website currently in development)

As well as collaborating on the naming and logo development, I was in charge of the design, art direction, illustration and coordination of all the print work. Regarding the printed materials, the aim was to devise a simple system that allows the designer to have creative flexibility while maintaining a cohesive and standardized structure.

In 2006 I was given the opportunity to create a political poster for a traveling show whose premise is to promote democracy and peace by utilizing the historically potent medium of the poster to illustrate contemporary political and social issues.

Over the past few years I've been lucky to work with many local (Minneapolis) music venues and promoters who, in most cases, gave me the freedom to experiment with different techniques as long as it fit the artist(s) sound and style.

Nothing like launching a presidential candidate out of a cannon, right?! I created the illustrations as well as defined the typographic style for this promotional Flash game based on the 2004 elections.

Macromedia’s Site of the Day (10.29.04)
Best Game of 2005 (AIGA Minnesota)

I was asked to create and donate a piece of original artwork for an auction that benefited the Tubman Family Alliance. The only requirement was that the finished work had to tie into the theme of a crane as a metaphor for peace within the family.

Here's a few more logos that I designed or had an integral part in designing.

Copyright 2007 Ben Hribar. All rights reserved.